Kauffman Design Co. is a brand strategy, design and marketing communications studio with a focus on the restaurant and hospitality industry. We help our clients find a unique and consistent voice to tell their story and stand out in the crowded, rapidly evolving landscape.
GREG KAUFFMAN
Principal + Creative Director
Greg’s first experience with design came during high school when he entered a competition to create an ad for a local newspaper. Seeing this published kicked off his career. Upon earning his college degree, he relocated to the Greater Washington, DC area. In 1999, after working for multiple printers, in-house corporate design departments and marketing agencies, he founded Kauffman Design Co. Now with over 25 years experience developing award winning branding solutions for a range of start-up and well-established clients, he continues to evolve his skill set, learn new media and design for new trade markets. Greg is a graduate of the State University of New York, College at Fredonia with a Bachelors of Fine Arts, Concentration in Graphic Design and has served on the executive board of the Upstate New York chapter of AIGA.
CAPABILITIES
Kauffman Design Co. is a full-service design studio with a wide range of services, and with the support of our strategic partners, you have access to our entire network of talent. We analyze your goals, current trends, market research and brand alignment to deliver creative solutions focused on brand positioning and customer experience.
Strategy
Research
Brand Audit
Communications Audit
Creative Audit
Customer + Market Analysis
Brand Identity
Brand Positioning + Messaging
Identity
Logo + Identity Design
Brand Development
Brand + Style Guidelines
Brand Management
Menu Development
Advertising
Annual Reports
Brochures
Stationery Packages
Magazines
Murals
Newsletters
Packaging
Point of Purchase
Signage
Exhibitions
Targeted Direct Mail
Digital
Digital Menu Boards
Website Architecture
Website Design + Development
E-Marketing
E-Commerce
Social Media
Animation
SELECTED CLIENTS